We help you sell more.

Without adding more salespeople.

Demand Consulting helps B2B companies grow revenue by removing friction from their sales process and sales systems, using modern technology and AI to make buying easier.

The real problem: sales friction

Most companies don't have a sales talent problem.

They have a sales friction problem.

Friction shows up as slow follow-up, inconsistent answers, complex quoting, poor prioritisation, and salespeople acting as human middleware between disconnected systems.

Every point of friction makes your product harder to buy.

"Make your product easier to buy than your competition, or you will find your customers buying from them, not you."

— Mark Cuban